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Sky Faces Restriction in Italy Over Mediaset Pay-TV Deal

Italy’s antitrust regulator will impose a 3-yr ban on Sky’s Italian enterprise from distributing unique contents on its online video-streaming service platform, it mentioned on Wednesday.

The transfer follows a deal between Sky Italia and Italy’s largest industrial broadcaster, Mediaset, which the regulator mentioned would additionally restrict competitors in a market the place Sky Italia is already a dominant participant.

Sky Italia stated it could enchantment Italian competitors watchdog’s determination.

Mediaset introduced final 12 months it was promoting its digital terrestrial pay-TV belongings, generally known as R2, to Sky Italia as a part of a broader content material settlement between the two broadcasters.

The two firms agreed final month to partially cancel the sale, citing the unlikelihood that the watchdog would approve the deal without setting circumstances.

Nonetheless, the Italian regulator mentioned on Wednesday it gave a conditional inexperienced gentle to the deal, including that the “partial return” of pay-TV property to Mediaset was inadequate to degree the enjoying discipline for internet rivals.

Mediaset closed its digital terrestrial pay-TV channels and moved its content material to a video streaming service after it misplaced 80% of its shoppers after dropping UEFA Champions League and Serie A’s soccer matches from its provisions.

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